SME began when Toby Robertson, founder, and CEO of Specialized Mobile Exhibits, developed a marketing dock at Daytona International Speedway for Coca-Cola as part of its Coke Zero 400 marketing pitch. From concept to launch, the circular 48-foot dock featured paintball targets, remote-control boat races, exclusive views of the race track, driver appearances, and a product sampling bar, all afloat on Lake Lloyd. Since then, SME has been engaged to work with well-known marketing agencies to provide exhibit design, engineering and fabrication services, high-definition graphics, exhibit refurbishment, and event logistical support for such companies as USAA, DirecTV, Sprint, NASCAR, Symantec, Coca-Cola, as well as franchises such as NFL and NBA .
Philanthropy at SME
Specialized Mobile Exhibits works directly with the TWR Memorial Fund. The Fund’s mission is simple, 1) To honor the life of T. Wayne and 2) Continue T. Wayne’s legacy of love and concern for people by supporting local charitable efforts. SME proudly support the Fund’s contributions to the Boy Scouts of America, Childress Institute of Pediatric Trauma and Victory Junction Gang Camp .
SME is equipped with best-in-class services in experiential marketing design, engineering, and fabrication, providing exceptional quality workmanship to the last detail and dedication to the absolute best experience from conception to creation!
Gone are the days of marketing to a broad audience. Today’s marketing requires unparalleled experiences and live audience participation. SME is a leader on the cutting-edge. Small enough to provide a personal touch and incomparable customer service, flexible enough to handle any requirement regardless of scope.
Join the team
SME is currently hiring for multiple positions. You can contact us for more information, or you can download an application. Once you click the link, you need to click the download button to get the form downloaded to your computer. Once you have the form downloaded, you need to open the form with a PDF reader, such as Adobe Acrobat. Then you will be able to complete the application and submit it to firstname.lastname@example.org using your default email .